B2B buyer priorities are changing. Affected by smartphone usage, personal online shopping and new trends in Magento e-commerce development, business-persons are looking for new methodologies to engage with their vendors. They are no longer willing to put up with hold times or idle chit-chat when calling to check on inventory levels.
Power of Magento E-commerce
Entrepreneurs do not want to email spreadsheets send back and forth to place an order. And millennial buyers don’t even know what a fax machine is. Rather, they want a quick and convenient experience that offers them to take care of business, day or night, in just a few clicks/touches. The good news is that it is easier than ever to accommodate them!
Magento provides a clear path forward for B2B companies looking to renovate their customer experience and buying process. With an all-in-one cloud offering and effective built-in B2B functionality, Magento e-commerce development makes digital transformation fast and cost-effective.
How Do Magento Services Contribute to Bringing B2B Success?
Magento Services provides all the core capabilities needed to create a best-in-class B2B e-commerce experience and they are as follows:
Company Account Management
This feature helps to support sales to companies with multiple buyers and varying organizational structures. Self-service tools allow customers track their orders, credit, quote, etc. and set buyer roles and permissions online instead of calling, emailing, or faxing you.
Custom Catalogs and Pricing
Magento helps you appoint custom price lists and catalogs to companies to confirm unique contract terms are supported online. This ensures that customers/clients always receive contract pricing when purchasing online.
Businesses can respond to quote requests in a faster way and negotiate right pricing using streamlined online workflow of Magento development services.
Organizations can make purchasing convenient with quick order forms, requisition lists (saved shopping lists) and seamless reordering process.
Magento framework helps businesses and customers to find out latest products and improve sales and revenues with B2C-oriented search, branding and content management tools.
Magento development empowers sales team to take orders on the go and allow customers to buy from the shop or field floor, with a fully responsive e-commerce website.
Multiple Payment Options
Magento e-commerce development offers seamless and customized shopping experience with a variety of payment choices including payment on account, debit/credit cards and PayPal.
Businesses can easily integrate website developed using Magento with any CRM, ERP, or other backend system using extensive APIs and off-the-shelf extensions.
Entrepreneurs can improve business growth with 75 built-in reports analyzing sales, customer, and product data.
Magento Solution to Support Your Business
As Magento is an open, powerful and feature-rich solution and it is best suited for B2B companies in following ways:
Full Spectrum Selling
Businesses now demand both self-service and full-service purchasing options. This means they are looking for a platform that allows them to purchase 24*7, track new orders, order history management and more. Magento has all these abilities so that business can deliver high-quality services.
Personalized Digital Commerce Experiences
Magento Services help B2B companies to run targeted promotions and make personalized product recommendations for different types of targeted audience. Thus, businesses can offer a seamless experience across channels to provide custom catalogs and pricing to individual customers or groups of customers.
Data Driven and Agile Tool
Magento supports numerous B2B and B2C websites within the same platform, offering seamless management and a consistently persuasive experience across customer segments, product lines, and geographies. The open source, flexible Magento development services ensure companies can cater any business requirement and comply with complex processes involved.
Extensions and Functionality
Magento provides a wide collection of extensions along with functionality. Entrepreneurs have a great chance of flexibility and liberty to optimise their online store and make it even more reliable and robust.
The most popular Magento extensions include “shopping cart”, “one-page checkout” and many others. Such extensions make online more customer-friendly with their advanced features and functionalities. E-commerce retailers can have extensions as per their business requirements and budget.
Security is one of the major and first concerns for the online retailers as businesses have to perform thousands of important transactions every day. Without a secured platform, your online business at high risk.
Magento understands the importance of security and hence, it offers a profound platform providing the users a sense of confidence and protection while performing their transactions. Magento Enterprise Edition (EE) is available with integrated Secure Payment Bridge that provides PCI data security standard for improved protection against unauthorized access and theft.
Perfect Platform to Support all Business Sizes
E-commerce websites having the comfort of Magento are certainly blessed because of its scalability. Since Magento is offering services to some of the giants in the business place, it will not help to prosper the small or the medium size enterprises.
Being scalable and flexible, Magento allows the entrepreneurs to form up their business according to their specific needs. The main objective of Magento has always been delivering an all-important user experience. It will make customers revisit the same website every time they want to purchase anything online.
Powerful In-built Tool
The advantages of Magento development services are not restricted to only being SEO friendly, but it also has very powerful in-built tools. Magento is merged with HTML5 helping a great deal in seamless e-commerce operations on mobile.
Apart from supporting multiple clear images, it also has inbuilt video and audio facility. This acts as a guide for the customers visiting the website and navigating the products.
Makes Product Browsing Easier
E-commerce business which allows their customers hassle-free browsing has succeeded in this competitive marketplace. The user can find all product related information easily to make it easier to purchase.
Magento is one platform which never compromises on that front. The support for the international customers, multi-currency support, options of different languages, and fast booking is what you can expect from this platform.
Competition is really tough in many B2B industries as digital transformation efforts mature and online-only upstarts jump in the race. Magento can help businesses to stay one step ahead with a B2B-centric robust solution and a global network of strategy and implementation experts.