Every online retailer’s dream is to do a successful growing business where products stand out, incomes rise, and profits grow.
Do you know what things to sell on Amazon? Lucky for you, it is not that hard to sell on Amazon and recognize the best selling products and niches for the best price. All you need to do is some research, and you are good to start selling big on Amazon.
Follow the steps below:
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Research Amazon
You can start with manual research of popular products, which can help you decide which product you want to sell on Amazon. This will take you some time and energy, but it’s worth it. We recommend you start by selecting some interesting categories:
- Home and kitchen (around 64.3 million products sold)
- Clothing, shoes, and jewelry (around 33.4 million products sold)
- Tools and home improvement (around 11.1 million products sold)
Bare in mind popular categories also represent a higher volume of competitors.
Check out Amazon’s best-selling product list and “Customer also bought” section, which will help you select the type of products you can sell on Amazon.
Once you’ve selected the category, select things, you want to sell on Amazon. Besides Amazon, you can also check Google keyword planner to see if these products have search volume, which indicates a level of demand.
Manual Amazon market research will take you a lot of valuable time and energy. Consider investing in cooperation with Amazon Data scraping provider. Amazon data scraper provides insights on categories, products, and prices, sellers, customer reviews, and more. With all information on simple dashboards, you can sell your things on Amazon faster, better, and with lower costs.
Find Your Product
The research will give you an idea of a niche market or a market where you can make big money. Just to give you an idea. If you search for “men shorts,” there are over 70,000 results. But when you search “men boxing shorts orange,” there are only around 1,000 results.
This is a simple example. But sometimes, you have to narrow down your product search to find the right niche or a product on Amazon. There are people who sell boxing shorts, but there might be certain details of the product (style, color, material,…) that will make you differentiate from the competition.
Amazon is known that customers provide honest and relevant reviews and ratings. Don’t leave out this important section. Even if there are plenty of products similar to yours, you might find flaws in the products that your competition is selling. Take advantage of the information, given by the customers and users.
You can also collect and examine customer reviews with Amazon Data Scraper. Service provides customer insights, you can monitor ratings of your products and understand the market’s response to the products. Use the information to develop (or improve) your product.
Find Products That Don’t Have Too Much Competition
Don’t focus our research only on the number of search results by product. Pay attention to the number of sellers who offer that type of product. If you’re trying to sell a product that currently has 100,000 search results, it’s likely to be very difficult to stand out from the competition and achieve the sales you want.
You can still find a niche within a larger market that has less competition. This will also give you a higher possibility to sell your things on Amazon – all those who search for specific items are also more likely to buy them.
For example, if you are interested in selling business books. The general search term gives more than 100,000 results. If you narrow down the search to “business books for stay at home moms,” there are only around 100 results. This gives you the opportunity to become the best seller in this category and have a higher possibility to sell your product on Amazon.
Search for Best Sellers Rank (BSR)
An Amazon Best Sellers Rank (BSR) is a number that almost every product on the number one e-commerce website is awarded once the item has had at least one sale. For that reason, the BSR is a good indicator of how well a product is selling on Amazon.
If the product has low BSR, this indicates a better possibility for you and your business. High BSR indicates that the product is in-demand, which is critical.
Let’s give an example. If you want to sell rackets, but you find “badminton rackets” only has one item with high BSR, it’s not a good sign. When you search deeper and find “tennis rackets” have multiple BSRs, that is a good sign. It means there is not only one “best” product, but it demonstrates a user is willing to do more research and check different products before buying.
Ultimately, you want to see that a product has high BSR because it signifies a demand for that product. You also want to see multiple items with high BSR in that category, which tells you that there’s still room for you to sell your product on Amazon.
What Products Should You Sell on Amazon?
Many companies and individuals have made great profits from selling things on Amazon. One of the things that is really important is that you offer a unique, quality, budget-friendly and genuine product that stands out…with as little competition as possible.
The huge number of sellers and offer on Amazon proves it’s difficult to stand out and that it is not smart to sell on Amazon just for the sake of it. Make sure you are ready for it and that you will be able to offer something with a value.
If you have a product in mind, follow the recommendations above to start planning your million-dollar business strategy. Don’t worry if you are new to the game. Connect with Amazon Data scraping service providers to help you out on your way.
- What Products Should You Sell on Amazon? - November 18, 2020
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